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Impetus [im-pi-tuhs] a (1): a driving force: (2): incentive, stimulus b: stimulus or encouragement resulting in increased activity.
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As the largest dedicated Public Relations staff in northern Nevada, The Impetus Agency brings influence, experience and productivity to the next level. Simply put, no other agency in the region has the resources, connections or manpower to effectively get you the PR results you need.
We understand what it takes to use public relations to positively build your company's reputation and increase your exposure to your target audience. Unlike paid media, PR is a different kind of animal. You can't simply buy a front-page article in the paper or a lead story on the evening news. Editorial coverage and exposure through credible third party media sources takes the right team to represent and fight for your story. If approached correctly, it can be your most powerful tool.
With Principal Tierra Bonaldi at the helm, The Impetus Agency has the know-how to build and execute both traditional and online PR campaigns that will increase your presence in the market. Tierra's experience as news anchor for Reno's local NBC affiliate and numerous appearances on morning shows across the nation, has armed her with tremendous skills in connecting journalists and the general public. It has also allowed Impetus to build solid relationships with local, regional, national and international media.
Do you need a spokesperson for your next trade show or expo? Do you want to engage a PR blitz for your next product launch? Do you want to build some serious buzz about your grand opening? Or maybe you need a long-term PR strategy? Whatever the case, The Impetus Agency is here to help every step of the way, from campaign strategy to evaluation and tracking.
PR Services:
branding
public relations
tradeshow promotion
special events
direct marketing
advertising
press material creation and messaging
strategic partnerships
media training
crisis communications
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